Then you could proceed to tell them in the copy of your ad exactly why your client charges less. Do not be afraid to tell them your motivation and your reasons for having a lower price.

You know. volunteers were invited on stage, put to sleep, convinced they had become chickens and then they all started clucking. This was amazing to me at the time, but there was something about him that really caught my eye.

7) People perceived Satyam more as a body shopping company than a serious IT player (this was an unfair charge as at that time most Indian IT companies were just that).